North Carolinians know how to tell a good story. Can you blame us? Behind every outstanding achievement there’s an inspirational chronicle about the men and women who made it possible. Storytelling ranks right up there with basketball and barbecue as one of our favorite pastimes. When you have a longstanding tradition of excellence that spans […]
With the infinite number of choices your potential customers face every day, can you afford NOT to have a customized display? If you have a generic display, their eyes will pass your product by and settle on the more innovative display offered by your competitors. At McIntyre Manufacturing, we consider ourselves a member of your […]
Stories capture the imagination, spinning wonderful tales of adventure and intrigue. A customized bookshelf display also “spins” a story by providing the elements you need to place your product on the best seller list. If you have a wide variety of products, you need to display them in a manner that is efficient, effective and […]
Every day, you’re bombarded with choices. Even a simple errand to the grocery store demonstrates how the marketplace is flooded with thousands of brands. So, how can you encourage consumers to purchase your product over your competitor’s product? The old adage is true—people do judge a book by its cover. In this case, the “cover” […]
American inventors and entrepreneurs have had a profound impact on manufacturing. These innovators shaped the world and formed the framework of our modern life. Let’s take a look at some fascinating facts and milestones in the history of American manufacturing. Some of them may surprise you.
Choosing the best finish for your point of sale display comes down to one simple question: What invites the customer to interact with your product? After all, a purchase involves much more than merely seeing your product—it has to create an emotional connection with the consumer. This is the key to customer loyalty. A finish […]
We love it when a plan comes together! Confession: it’s not just the nuts and bolts of design we enjoy. We love watching a client’s concept grow from idea to vision to reality. There’s much more to a custom display than form and function. Often, it’s the little, colorful touches and textured details that make […]
While the old adage is that you can’t judge a book by its cover, you know better. Your product is often judged by its appearance. If you’re not putting the best foot forward, anything less than stellar means customers will migrate to your competitors. A key component of success is the quality of your display. […]
Are you using all the tools at your disposal to ensure your POP display puts its best foot forward? It’s not enough to have an innovative, imaginative product—you have to showcase it in a way that enhances your brand. LED lighting provides a wonderful, eye-catching opportunity to draw foot traffic and increase sales. Why Should […]
Your brand is not just a part of who you are—it represents a sacred trust you have formed with your customers. Every aspect of your product must adhere to exact specifications to ensure your message is clear and consistent. This is why you’ve put extensive effort into your custom store displays, taking care to create […]
