Point of Purchase Displays

Your point of purchase display is more than a sales tool—it’s a key part of your branding strategy. Your display should reflect not only what you sell but who you are. We will show you how to increase product sales with exciting point of purchase displays that will make you stand out from your competition. Questions? Contact us so we can help you start your journey to increase product sales with creative solutions.

March 17 2018

Five Best Types of Wood for Your POP Display

If you want versatile custom POP displays that make a statement, consider making them with wood. This natural look is a good match for displays that may be featured in store fixtures, spa displays, organic food stores, and even upscale department stores. Of course, form always follows function— the type of wood you choose will depend upon the purpose of your display. For example, if your display needs to be “knocked down” and easily reassembled, a lighter wood would be the best choice. Rich hardwoods would be appropriate for more permanent displays. We’re always happy to help you determine which […]

January 10 2018

Stop Customers in Their Tracks with These Floor Display Ideas

The myriad of products and displays can create sensory overload. In this competitive economy, you have to constantly reach for the creative connection, one that appeals to both the consumer’s needs and emotions. Breaking the mold is the key to getting the best return on your POP display investment. At McIntyre Manufacturing, we not only have the technical expertise to provide the highest quality products, but we also have some of the most creative minds in the business. We’ve compiled a list of dynamic floor display ideas that will help you stop customers in their tracks, ensuring that your product […]

December 19 2017

Take Advantage of Special Occasions with These Five POP Display Design Tips

Christmas. Hanukkah. Kwanzaa. New Year’s Day. The end of the year and the dawning of the new one feature a steady stream of holidays, and many retailers capitalize on these special occasions. There are five main ways to ensure your retail POP display design takes advantage of these opportunities: 1. Use Your Retail Display to Confirm Your Brand Story The red suit says it all. Santa’s bright jacket with white fur trim is one of the most recognized fashion statements on the planet. When you have brand recognition like that, use it to your advantage. If we were designing a […]

December 12 2017

Out With the Old: Why You Need a New Customizable Display for the New Year

In addition to personal resolutions, businesses take time at the end of the year to evaluate their bottom line, identify key areas for growth, and integrate this information into developing marketing strategies for the upcoming year. When you’re setting your business goals for next year, don’t forget to budget for a new customizable display. We’ve seen firsthand the incredible difference a quality, customized display makes and how it enhances the bottom line. Throughout the years, we’ve discovered there are five main reasons our clients need a new customizable display: 1. Your display doesn’t adequately address your business’s unique value proposition. […]

November 6 2017

Three Tips to Attract Potential Customers to Your Trade Show Booth

Trade shows can be full of sensory overload, making it difficult to stand out from your competitors and attract potential customers to your booth. The purpose of a successful trade show booth display is to capture promising potential clients. We’ve helped thousands of our customers achieve this goal, and we know successful booths have a few things in common. 1. Forget the gimmick, focus on your product. Juggling monkeys and luxurious vacation giveaways may get attention, but do they draw your ideal client? Do they result in actual product sales? Don’t waste your time and energy on overused, and sometimes […]

October 21 2017

Avoid These Common Point of Purchase Problems

Building a creative point of purchase display is a project that is important to your brand and your bottom line. When the stakes are high, you can’t afford to have something go wrong. Before deciding on a display manufacturer to partner with, take a look at these common issues and make sure they won’t occur. We’ve compiled a list of common problems that can occur when manufacturing your displays and how you can avoid them. 1. The color isn’t quite right. If your manufacturing partner has difficulty getting that exact shade for your logo, then you need to consider finding […]

October 7 2017

Three Ways A Customizable Display Saves Money

Don’t underestimate the benefit of a custom designed POP retail display. How many times have you gone into the store for “just one thing” and left with a cart full of items—some you intended to purchase and some you simply discovered while shopping. According to Shop!, a global non-profit trade association, a quality customized display can help your business increase sales by capturing more impulse purchases. In fact: Around 76 percent of all purchase decisions are made in-store. About 68 percent of all in-store purchases are impulse driven. These point of purchase display statistics demonstrate that a custom designed display […]

Concentrated Young Man Reading The Instructions To Assemble Furn

September 10 2017

4 Tips for Easy Assembly of Retail Point of Purchase Displays

Some assembly is required. When hearing this phrase, you may think of vague directions, missing screws or a final display that does not resemble the one that was promised. It doesn’t have to be that way. There’s no reason a retailer assembling a point of purchase display should have trouble. We’ve compiled some simple principles to keep in mind to take the pain out of the process. Quickly and easily assemble retail POP displays whether in the backroom or on the retail floor. Here how: 1. Take inventory of your items before starting. Before starting on the assembly, go through […]

July 10 2017

Retail POP Displays that Deliver Results

It’s not enough to have a great, innovative POP display; you need one that delivers quantifiable results. After all, isn’t that the purpose of a retail POP display in the first place? At McIntyre Manufacturing, we believe in a results-oriented approach to meeting our clients’ needs, whether they need one large display for showcasing the latest power tools or a small check-out counter display to hold candy bars. If you look at POP displays that deliver results, you’ll notice that they have a lot of the same five characteristics: 1. They align themselves with the brand messaging A brand is […]

June 8 2017

Keeping it Local! Our Products Are Made in North Carolina

North Carolinians know how to tell a good story. Can you blame us? Behind every outstanding achievement there’s an inspirational chronicle about the men and women who made it possible. Storytelling ranks right up there with basketball and barbecue as one of our favorite pastimes. When you have a longstanding tradition of excellence that spans more than 30 years, you want to tell your story. We have several things to be proud of, from our specialized POP displays to manufacturing our products locally; we invest in our clients, in our community and in our outstanding team of employees. Our history […]

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